I'm a Creative Director and this is everything I wish I knew about the ad world. After working in the creative industry for over 17 years, I believe combining creativity and data lets us talk to people in a more relevant and personal way than we ever could before.
LinkedIn Instagram
Be Perfect at Making Mistakes
You may want to be a creative director one day, but today, you're not. And that's a good thing. You won't have many opportunities to make mistakes in your career. And as a junior, it's the only time where you won't only be allowed to make mistakes, you'll be expected to. Encouraged to, even!
Goodbye Commercials, Hello Content
When movies were first created, they were simple, single- or two-scene setups.
Sell Your Ideas By Using the 70/20/10 Method
You can't tell a client they need to change everything, all at once.
7 Survival Tips I Love to Use at My Holiday Work Parties
Do you dread the holiday work party? I used to. Then I discovered my secret weapon.
5 Not-So-Obvious Ways You Can Overcome a Creative Block
For all you suffering from creative blocks right now, you're not alone.
Will Artificial Intelligence Replace Human Creativity?
When people talk about the looming threat of artificial intelligence in the marketing…