Category: Lessons
3 min read

Saying Your Name in a Noisy Room. That's What Data Does.

4 min read

How to Work With an Art Director or Copywriter Partner

4 min read

The Differences Between Art Directors and Graphic Designers

7 min read

The Copywriting Student's Guide to Designing an Ad

4 min read

I Challenge You to Create an Ad a Day

7 min read

Every Creative Position and How to Kill it in Each One

4 min read

Specialized Creatives Will Be the New Normal

3 min read

Getting My 15 Minutes, Without Buying Me Coffee

6 min read

6 Secrets To Not Screwing Up Your Interview

4 min read

Your Path to a Big Agency Might Be Through a Small One

4 min read

I Reviewed 150 Portfolios in a Day and These Are the 7 Things They Did Wrong

5 min read

How to Use Vanity Metrics to Fake Success

3 min read

When Everyone Quits, Should You Stay or Leave?

3 min read

This Is What Makes Good Ideas Great

3 min read

Why Steve Jobs Was Wrong About Creative Inspiration

2 min read

Be Romantic About Creative, Not Nostalgic

7 min read

You're Undercharging for Your Freelance Time

3 min read

You Need to Be First and Be Better

3 min read

"I Thought Of Uber Years Ago" and Why Ideas Alone Are Worthless

2 min read

You're Hiding Behind Your Strengths

3 min read

One Trick Ponies Are Half Ass Failures

2 min read

Making a Great Ad is Like Telling a Good Joke

3 min read

Why Creatives Can't Just Be Creative

3 min read

Gary Vee is Right. Patience is the Only Shortcut to Curing Failure.

3 min read

How to Be the Best Intern

3 min read

6 Ad Cliches We Hate That Work

2 min read

Not Everybody Should Like Your Idea

5 min read

David Bowie or Jennifer Connelly? How "Labyrinth" is Exactly Like an Ad Agency.

3 min read

Being an ACD Is the Worst Creative Position There Is

3 min read

Why Annual Reviews Make Me Feel Like an Asshole

2 min read

When You Realize Mobile is the Screen that Matters

5 min read

Do You Deserve a Promotion?

5 min read

Asking for a Raise and Negotiating Salary Is the Worst

4 min read

Be a Decent Human and Your Boss Will Fight For You

7 min read

You're Going to Quit Your Agency Every Three Years

8 min read

4 Secrets to Getting Hired at an Ad Agency

5 min read

Deciding Between Freelance or Full-Time Creative

7 min read

The Unspoken Biases Every Ad Agency Shares

7 min read

How to Build the Perfect Creative Portfolio

3 min read

This Copywriter Wrote Over 300 Headlines and Her Creative Director Said None Were the Best